{"id":35424,"date":"2025-09-15T14:22:08","date_gmt":"2025-09-15T06:22:08","guid":{"rendered":"https:\/\/www.xiazhi.co\/?p=35424"},"modified":"2025-09-15T14:27:47","modified_gmt":"2025-09-15T06:27:47","slug":"enterprise-expecting-from-crm","status":"publish","type":"post","link":"https:\/\/www.xiazhi.co\/en\/enterprise-expecting-from-crm\/","title":{"rendered":"\u51e0\u5341\u5e74\u6765  \u4f01\u4e1a\u5bf9 CRM 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<strong>\u6548\u7387\u63d0\u5347<\/strong>\u3002\u51cf\u5c11\u4e86\u884c\u653f\u5de5\u4f5c\uff0c\u907f\u514d\u4e86\u4fe1\u606f\u4e22\u5931\uff0c\u8ba9\u9500\u552e\u7ecf\u7406\u80fd\u5927\u81f4\u770b\u6e05\u56e2\u961f\u7684\u5de5\u4f5c\u8fdb\u5ea6\u3002<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">\u7b2c\u4e8c\u9636\u6bb5\uff1a2000s | \u671f\u671b\u5b83\u6210\u4e3a\u4e00\u4e2a\u3010\u8de8\u90e8\u95e8\u534f\u540c\u5e73\u53f0\u3011<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u6838\u5fc3\u671f\u671b\uff1a<\/strong> <strong>\u201c\u8ba9\u5e02\u573a\u3001\u9500\u552e\u548c\u670d\u52a1\u90e8\u95e8\u522b\u8bf4\u5c94\u8bdd\uff01\u201d<\/strong><\/li>\n\n\n\n<li><strong>\u60f3\u8981\u4ec0\u4e48\uff1a<\/strong>\n<ul class=\"wp-block-list\">\n<li><strong>\u6d41\u7a0b\u6253\u901a\uff1a<\/strong> \u5e02\u573a\u90e8\u4ea7\u751f\u7684\u7ebf\u7d22\u80fd\u81ea\u52a8\u5206\u914d\u7ed9\u9500\u552e\uff0c\u9500\u552e\u6210\u4ea4\u7684\u5ba2\u6237\u4fe1\u606f\u80fd\u65e0\u7f1d\u4f20\u9012\u7ed9\u5ba2\u670d\u90e8\u95e8\u3002<\/li>\n\n\n\n<li><strong>360\u5ea6\u5ba2\u6237\u89c6\u56fe\uff1a<\/strong> \u4e0d\u518d\u53ea\u770b\u9500\u552e\u8bb0\u5f55\uff0c\u8fd8\u8981\u96c6\u6210\u5ba2\u670d\u5de5\u5355\u3001\u8425\u9500\u6d3b\u52a8\u53c2\u4e0e\u8bb0\u5f55\u7b49\uff0c\u5f62\u6210\u66f4\u5b8c\u6574\u7684\u5ba2\u6237\u753b\u50cf\u3002<\/li>\n\n\n\n<li><strong>\u5ba2\u6237\u751f\u547d\u5468\u671f\u7ba1\u7406\uff1a<\/strong> \u5173\u6ce8\u4ece\u83b7\u5ba2\u5230 retention\uff08\u4fdd\u7559\uff09\u7684\u5168\u8fc7\u7a0b\uff0c\u800c\u4e0d\u4ec5\u4ec5\u662f\u6210\u4ea4\u3002<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>\u4ef7\u503c\u4f53\u73b0\uff1a<\/strong> <strong>\u534f\u540c\u4e0e\u4e00\u81f4\u6027<\/strong>\u3002\u6539\u5584\u5ba2\u6237\u4f53\u9a8c\uff0c\u907f\u514d\u5ba2\u6237\u91cd\u590d\u9648\u8ff0\u95ee\u9898\uff0c\u63d0\u9ad8\u5ba2\u6237\u6ee1\u610f\u5ea6\u4e0e\u5fe0\u8bda\u5ea6\u3002<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">\u7b2c\u4e09\u9636\u6bb5\uff1a2010s | \u671f\u671b\u5b83\u6210\u4e3a\u4e00\u4e2a\u3010\u6570\u636e\u9a71\u52a8\u7684\u51b3\u7b56\u5f15\u64ce\u3011<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u6838\u5fc3\u671f\u671b\uff1a<\/strong> <strong>\u201c\u544a\u8bc9\u6211\u6570\u636e\u80cc\u540e\u8bf4\u660e\u4e86\u4ec0\u4e48\uff0c\u800c\u4e0d\u4ec5\u4ec5\u662f\u6570\u636e\u672c\u8eab\uff01\u201d<\/strong><\/li>\n\n\n\n<li><strong>\u60f3\u8981\u4ec0\u4e48\uff1a<\/strong>\n<ul class=\"wp-block-list\">\n<li><strong>\u5206\u6790\u4e0e\u6d1e\u5bdf\uff1a<\/strong> 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<strong>\u667a\u80fd\u5316\u51b3\u7b56<\/strong>\u3002\u57fa\u4e8e\u6570\u636e\u800c\u4e0d\u4ec5\u4ec5\u662f\u76f4\u89c9\u6765\u505a\u51b3\u7b56\uff0c\u4f18\u5316\u8425\u9500\u6295\u5165\u548c\u9500\u552e\u7b56\u7565\uff0c\u6700\u5927\u5316ROI\u3002<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">\u7b2c\u56db\u9636\u6bb5\uff1a2020s | \u671f\u671b\u5b83\u6210\u4e3a\u4e00\u4e2a\u3010\u9884\u6d4b\u4e0e\u81ea\u52a8\u5316\u7684\u667a\u80fd\u4e2d\u5fc3\u3011<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u6838\u5fc3\u671f\u671b\uff1a<\/strong> <strong>\u201c\u4e3b\u52a8\u66ff\u6211\u5de5\u4f5c\uff0c\u800c\u4e0d\u4ec5\u4ec5\u662f\u7b49\u6211\u64cd\u4f5c\uff01\u201d<\/strong><\/li>\n\n\n\n<li><strong>\u60f3\u8981\u4ec0\u4e48\uff1a<\/strong>\n<ul class=\"wp-block-list\">\n<li><strong>\u4eba\u5de5\u667a\u80fd\uff08AI\uff09\u96c6\u6210\uff1a<\/strong> AI\u81ea\u52a8\u5206\u6790\u901a\u8bdd\u5f55\u97f3\u3001\u90ae\u4ef6\u5185\u5bb9\uff0c\u63d0\u793a\u6700\u4f73\u884c\u52a8\u65b9\u6848\uff1b\u81ea\u52a8\u4e3a\u5ba2\u6237\u8bc4\u5206\uff1b\u804a\u5929\u673a\u5668\u4eba\u63d0\u4f9b\u521d\u6b65\u5ba2\u670d\u3002<\/li>\n\n\n\n<li><strong>\u81ea\u52a8\u5316\u5de5\u4f5c\u6d41\uff1a<\/strong> \u5b9e\u73b0\u5168\u81ea\u52a8\u7684\u8425\u9500\u57f9\u80b2\u6d41\u7a0b\u3001\u5ba2\u6237 onboarding \u6d41\u7a0b\u7b49\uff0c\u51cf\u5c11\u4eba\u5de5\u5e72\u9884\u3002<\/li>\n\n\n\n<li><strong>\u65e0\u7f1d\u96c6\u6210\u751f\u6001\u7cfb\u7edf\uff1a<\/strong> CRM\u6210\u4e3a\u4f01\u4e1a\u6240\u6709\u5de5\u5177\uff08ERP\u3001\u8425\u9500\u81ea\u52a8\u5316\u3001\u793e\u4ea4\u5a92\u4f53\u3001\u8d22\u52a1\u8f6f\u4ef6\uff09\u7684\u8fde\u63a5\u4e2d\u5fc3\uff0c\u6570\u636e\u81ea\u7531\u6d41\u52a8\u3002<\/li>\n\n\n\n<li><strong>\u4e2a\u6027\u5316\u4e92\u52a8\uff1a<\/strong> \u57fa\u4e8e\u5ba2\u6237\u6570\u636e\uff0c\u5728\u6240\u6709\u6e20\u9053\u63d0\u4f9b\u9ad8\u5ea6\u4e2a\u6027\u5316\u7684\u4ea7\u54c1\u63a8\u8350\u548c\u5185\u5bb9\u3002<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>\u4ef7\u503c\u4f53\u73b0\uff1a<\/strong> <strong>\u4e3b\u52a8\u6027\u4e0e\u89c4\u6a21\u5316\u4e2a\u6027\u5316<\/strong>\u3002\u5728\u964d\u4f4e\u4eba\u529b\u6210\u672c\u7684\u540c\u65f6\uff0c\u63d0\u4f9b\u66f4\u7cbe\u51c6\u3001\u66f4\u53ca\u65f6\u3001\u66f4\u4e2a\u6027\u5316\u7684\u5ba2\u6237\u4f53\u9a8c\uff0c\u76f4\u63a5\u9a71\u52a8\u6536\u5165\u589e\u957f\u3002<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">\u603b\u7ed3\uff1a\u4f01\u4e1a\u6c38\u6052\u4e0d\u53d8\u7684\u7ec8\u6781\u671f\u671b<\/h3>\n\n\n\n<p>\u5c3d\u7ba1\u5f62\u5f0f\u5728\u53d8\uff0c\u4f46\u4f01\u4e1a\u51e0\u5341\u5e74\u6765\u5bf9CRM\u7684\u6838\u5fc3\u671f\u671b\u53ef\u4ee5\u5f52\u7ed3\u4e3a\u4ee5\u4e0b\u56db\u70b9\uff1a<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>\u589e\u6536\uff08Increase 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